Mitsubishi's first UK Retail Store in Lakeside

intu Lakeside in Thurrock

Lakeside is home to top UK and international retailers from Apple to Zara, the vibrant mix of brands have encouraged a footfall of over 25 million loyal customers every year.  Mitsubishi has created an opulent retail experience for potential car buyers visiting the shopping Centre.

Alongside the national signage upgrade we are doing for Mitsubishi we were delighted to be asked to manufacture and install bespoke signage and graphics at their first retail store in intu Lakeside.

The ‘three diamonds’ and block letters are cut from 30mm LED block acrylic with internally mounted LEDs,  the returns have been opaqued to ensure illumination only on the face of the logo and letters.  The brand logo is installed on the timbers at the entrance of the store creating a sumptuous welcome.

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Technology & Innovation

The technological aspects throughout the store are remarkable and a technophiles dream shopping experience. This ranges from the overhead panels depicting clouds floating across a summer sky to instant information on screen by simply popping the car model card into the slot and hey presto you have the information at your fingertips.  The influence of a multi sensory  approach allows the customer to experience shopping in an enhanced way and they are more likely to relate to the brand, engage positively and create a lasting impression.

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White matt graphics have been applied to the valchromat panel, attached to the butcher hook fitting and fixed to the wall.  Valchromat is a wood fibre panel combining the natural features of wood and bright colours, permeated with organic dyes and bonded together with special resin.

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Tara Signs are a leading high street brand identity sign supplier for over 46 years, completing the design, manufacture and installation of 100’s of  different corporate identities nationwide.

So when you contact us to discuss your rebrand or rollout you know you are in safe hands; 01903 750710